There are parallels between the Americas and industrialized countries elsewhere in the world, relative to alcohol. Countries like England, Austria, Russia, Ireland – all ‘first world’ countries in northern climates; all have relatively high alcohol consumption.
Similarly, they have serious health impacts.
An interesting article from Scotland acknowledges that governments are concerned about alcohol as a social and cultural problem that creates a financial burden. Beyond that, it hurts people, children, families.
The question is how to take action. One option is minimum pricing and taxation, while eliminating discounts and incentives to drink. Another is control over alcohol advertising.
Thirty years ago, there began an evolution of the laws around tobacco, because the evidence was overwhelming and people were dying. As a result, our values regarding smoking have changed.
Meantime, alcohol consumption is up, and the burden of disease is large.
Is alcohol the next health revolution?